As Graphic Designer at the Garfield Park Conservatory in Chicago, I refreshed the institution’s visual branding by developing a flexible grid-based graphic system designed to better integrate photography and copy for clearer, more engaging storytelling. This system was applied across key initiatives, including a rebrand of the Artist-in-Residence program and the design of self-guided experience workbooks for visitors. In addition to printed and digital materials, I created weekly hand-drawn chalk illustrations for the Conservatory’s Wild Wednesday meet-and-greets, bringing a playful visual voice to on-site programming.